Pro Post Australia

Phone: 02 47229122

Marketing Hints...

Call to Action. A sale consists of two issues, desire and urgency. Your customer has to want it and want it now! It's your job to create the desire and urgency and then satisfy it.
	With this in mind, your flyer needs to be targeted to the correct desire and you need to advise a "call to action".
	In other words, you need to offer a saving or discount to get action and you need to enable an expiry date to create urgency.

Customer Retention. DL sized Flyers, Coupons and leaflets are the best size.
They are regarded less as junk-mail and research shows they are generally kept by the householder up to 4 times longer.

Measure your Success. Measure the return on investment by having redeemable coupons/offers, so your customer has to present the coupon to receive the benefit you offered.

Do more with less. Take advantage of economies of scale by placing your flyer on the back with another business, which complements yours.
Or ask us about our print and deliver bundles or discount saver coupons.

Quality Control. Make sure your distributor has a good quality control program in place.
Deliveries are guaranteed by ProPost.com.au. We use full time professional and reliable Adult contractors. So you can have confidence in the distribution of your quality marketing materials.
Free Advice. Call us now & well help you form a customized Direct Mail strategy to suit you.

Campaign Planning. Plan your sale or grand opening well in advance. Allow * 1 week for graphic design, * 2 weeks for printing and * 1-2 weeks for distribution.
It is a good idea to have a sale date to create desire and urgency (See Call to Action). However, sometimes this can work against you if the weather is bad, or due to unforeseen circumstances.

Layout & Design. Make a good first impression. Your design is the first thing your customer will notice.
If it looks cheap and "fly-by-night" this will reflect badly on your company image. Studies have shown that you only have 3-5 seconds to capture your customer's attention. You are investing time and money into your Direct Mail Campaign. So make sure the message is clear and it stands out.

Customer Demographics. We have 15 years experience in the area. We can advise you on the demographics of the many different suburbs in the Nepean & Hawkesbury areas.
This advice can help you target your customers better and increase your response.

Test your Market. Investing your time, money and potential customers into a direct mail campaign is no small task. We strongly suggest testing your offer/campaign in a small market first. That is, around your local area.
If the response is low from this test, it may indicate that you need to change your offer or design before printing thousands. Know your competitors and what they are offering. We can help you achieve all this and more.

Graphic Design

Our Graphic Design department can create or revamp your Artwork or Logo from as little as $66 / hour. We also print:

Why we are better ?

* We deliver directly into the mailbox while others roll them up then throw out the window of moving cars or put into newspaper receptacles.

* We pre-collate all flyers making it easier for delivery, and with less chance of doubles ending up in the mail boxes.

* We deliver on rotating delivery cycles using smaller teams (usually ex-posties) and not kids.

* We have 12 years experience in letterbox distribution.

Business Card Gallery

Contact Info

Phone: 02 47229122
Office: 22 Cox Ave Kingswood NSW 2747
Postal: PO Box 111 Kingswood NSW 2747
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